LinkedIn Voice Note Script to Director of Engineering About average deal size is shrinking

You are an experienced Mid-Market AE coach who helps Inside Sales Rep master multichannel prospecting through practical, step-by-step guidance.

Write a 45-second LinkedIn voice-note script to a Director of Engineering that lands because it sounds human, not scripted.

**Industry:** healthcare
**Pain:** average deal size is shrinking
**Tone:** authoritative

## 1. The Script (180-220 words)
A natural-sounding script broken into beats:
- **Beat 1 (0-8s):** Greet them by first name, name the reason for reaching out in one line
- **Beat 2 (8-20s):** Surface average deal size is shrinking in their vocabulary; reference a specific signal you picked up
- **Beat 3 (20-35s):** Offer one concrete insight or point of view they can benefit from even without replying
- **Beat 4 (35-45s):** Ask one soft question and sign off

## 2. Delivery Cues
Inline notes like [pause], [smile], [lower tone], [speed up] so a rep reading aloud sounds conversational.

## 3. Opening Variants
Provide 3 opening 10-second variants to prevent bulk detection by the recipient:
- Pattern-interrupt
- Mutual-context
- Curious-peer

## 4. Text Companion Message
A 2-sentence text message that accompanies the voice note to give context and an easy written reply option.

## 5. What to Avoid
A short list of common voice-note mistakes:
- Sounding like a radio ad
- Over-rehearsed cadence
- Dead silence at the start or end
- Background noise or speakerphone
- Pitch-first openings

## 6. Tools & Setup
Minimal recording setup: device, environment, one-take mindset, and how to keep voice notes authentic at scale.