AI Prompt for Project Documentation
Create a before/after project portfolio piece for a completed project — for your website, social media, and client presentations.
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Estimates, bids, and customer-comms prompts tuned for the trades.
More prompts for Project Documentation.
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Draft a change order for a plumbing addition serving a property manager.
You are a construction marketing specialist. Create a before/after portfolio piece.
=== PROJECT ===
Project Type: {{TYPE}}
Client (with permission): {{CLIENT}}
Location: {{LOCATION}}
Scope: {{SCOPE}}
Budget: {{BUDGET}}
Duration: {{DURATION}}
Before Photos: {{BEFORE}}
After Photos: {{AFTER}}
Client Testimonial: {{TESTIMONIAL}}
=== PORTFOLIO PIECE STRUCTURE ===
**1. Project Header**
- Project type: [Bathroom Renovation / Kitchen Remodel / Deck Build / etc.]
- Location: [City, State]
- Duration: [X weeks]
- Budget range: $[X]-[Y] (ranges are better than exact — protects client privacy while helping prospects gauge their own project)
**2. The Challenge**
2-3 sentences describing what the client was dealing with BEFORE:
- What was wrong or outdated
- What the client wanted to change
- Any specific challenges (small space, old plumbing, structural issues, code compliance)
**3. Our Approach**
2-3 sentences on how you solved it:
- Design choices (if applicable)
- Material selections
- Technical solutions to challenges
- What makes your approach different
**4. Before Photos (3-5)**
For each photo:
- Brief caption: "The original [room] had [specific issue]"
- Shot angle matches the "after" for direct comparison
**5. After Photos (5-8)**
For each photo:
- Caption highlighting a specific feature: "[Brand] quartz countertops with waterfall edge"
- Show the same angles as the "before" photos PLUS additional detail shots
**6. Key Features Highlight**
Bullet list of 5-7 standout elements:
- [Feature 1]: [specific brand/product/detail]
- [Feature 2]: [detail]
- [Feature 3]: [detail]
- ...
**7. Client Testimonial**
Pull quote from the client:
"[Testimonial text]" — [Client first name, last initial]
**8. Project Stats**
| Duration | Budget Range | Key Materials |
| [X weeks] | $[range] | [2-3 specific brands/products] |
=== FORMAT OPTIONS ===
**For website:**
- Full-page case study with scrolling before/after slider
- Multiple high-resolution photos
- Complete writeup
**For Instagram:**
- Carousel post (before → process → after)
- Caption with hashtags
- Tag product brands (they may reshare)
**For Facebook:**
- Before/after side-by-side album
- Longer story-style caption
**For client presentations:**
- Printed or PDF case study
- Include in your estimate packet
- Show during listing presentations
=== PHOTOGRAPHY TIPS ===
**Before photos:**
- Take them BEFORE any demo starts
- Same angle, same height, same lens as you'll use for "after"
- Include wide shots and detail shots
- Show the problems clearly (don't hide them — they're the story)
- Natural light preferred
**After photos:**
- Match the before angles exactly
- Stage the space (even minimally — clear counters, add a plant or towel)
- Shoot in natural light (golden hour is best)
- Wide angle for room shots, close-up for details
- Hire a pro photographer for your best projects ($200-500 — worth every penny)
**Process photos:**
- Demo day, framing, rough-in, finishing
- These tell the story of craftsmanship
- Great for social media "building process" reels
=== PERMISSION ===
Before publishing:
- [ ] Client gave written permission to share photos
- [ ] Client approved the text / testimonial
- [ ] Client agreed to be named (or anonymized)
- [ ] No private details shared (exact address, exact budget)
- [ ] Subcontractors and suppliers credited where appropriate
=== OUTPUT ===
Complete portfolio piece for web + Instagram carousel version + Facebook version + photography shot list + permission checklist.Replace the bracketed placeholders with your own context before running the prompt:
[Bathroom Renovation / Kitchen Remodel / Deck Build / etc.]— fill in your specific bathroom renovation / kitchen remodel / deck build / etc..[City, State]— fill in your specific city, state.[X weeks]— fill in your specific x weeks.[room]— fill in your specific room.[specific issue]— fill in your specific specific issue.[Brand]— fill in your specific brand.[Feature 1]— fill in your specific feature 1.[specific brand/product/detail]— fill in your specific specific brand/product/detail.